About Us

As the operator of the Zhang Qian Silk Road Cultural Scenic Area, Shule County Silk Road Pioneer Culture and Tourism Industry Development Co., Ltd. was established on August 6, 2021, with a registered capital of RMB 50 million and full ownership by the Shule County Finance Bureau.

The company has two secondary subsidiaries and 86 employees, mainly engaged in culture, tourism, sports, entertainment, and real estate.

Core Values

Innovation, quality, and social responsibility

Mission

Promote cultural charm and create a better life together

Vision

Build a sustainable cultural tourism ecosystem and a better future together

Company overview
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